Press/Stories
No sweat, no problem
New exercise concept takes just 20 minutes per week
News-Press – November 21, 2011
Reporter Amy Sowder recently tried out the Concept 10 10 workout routine as part of Coastal Life’s Feeling Good series.
Concept 10 10 sounds too good to be true: a fitness routine that takes 20 minutes once a week, and you don’t break a sweat doing it.
But the Naples fitness center’s clients – from those who’ve never consistently worked out to dedicated fitness buffs – swear by the results.
“I have muscles where I never realized I had them,” said Debbie Picone, 53, of Bonita Springs, who started her weekly sessions two months ago. “I’m continuing, which is a big deal for me because I usually don’t exercise. But you can do almost anything for 20 minutes once a week.”
A free 1-hour introductory session available to the public meant we didn’t have to take someone else’s word for it.
Click Here for the rest of the story.
No-sweat workout? 20 minutes will do it, says Naples gym
By Kelly Farrell
October 25, 2011
It’s a curious concept: a workout regimen touting that you can get fit by committing to as little as 20 minutes a week.
You’re not dripping with sweat. You haven’t done traditional cardio work and no stretching is required. No warm up. No cool down.
It’s often curiosity that brings people into the Concept 10 10 fitness center in North Naples.
It’s the results that keep Dr. Tracye Zlobl, OB/GYN, of Naples coming back, she said.
“Within three weeks of starting I could see a difference in muscle tone,” said Zlobl, who has been working out regularly the majority of her 52 years in life.
“Three months later and difference in muscle tone is phenomenal,” she said.
The lack of sweating, stretching and jogging doesn’t necessarily make it easy.
“This is the hardest, most unpleasant, brutal workout,” said Concept 10 10 owner and founder Jorgen Albrechtsen.
Yet it’s only 20 minutes.
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